Maureen Pamplin

YouTube if you want to: How HMRC used video to teach young people about tax
22 Oct 2015 Civil Service Reform
YouTube if you want to: How HMRC used video to teach young people about tax

Tax may not be high in the YouTube search history of your average teenager, but HMRC's "Tax Facts" campaign has been described as "cheerful and creative". Maureen Pamplin​, the tax authority's head of sustainability, shares her tips on how departments can engage the public – without dumbing down