Why should I read this? Because explaining complex subjects effectively is likely key to your role, whether you write policy advice or see clients in a jobcentre, and because not doing so efficiently wastes time you don’t have.
If you want your audience to pay attention when you are presenting, to understand and respond positively to your submissions and requests and, most of all, you want to cut down on unnecessary email traffic, this book is for you.
❱ The Art of Explanation: How to Communicate with Clarity and Confidence
❱ Ros Atkins
❱ Wildfire
It is engagingly written, avoids soundbites and is packed with useful information and practical suggestions you can implement. I liked that it showcases many of the tricks it talks about, for example telling interesting personal stories to bring the points to life while maintaining a personable, humble tone that is very far away for from the aggressive positivity of so many “How to” manuals.
After reading this, I felt confident I could implement many of the ideas presented in the book. I have since put some of them into practice (including in this review) and have started to see their positive impact on my communication style.
What will I learn? A seven-step structure to set out your arguments clearly, whether in formal contexts like a meeting, or informal discussions and impromptu Q&As. You will also discover many ways to apply it flexibly and tricks to make it yours, so the final product feels fluid, effortless and reflects your own style.
You will see the techniques in action in the book itself and there are plenty of relatable examples and practical tips that can be implemented straight away. You will return to this book again and again as you weave its techniques into your individual approach.
"You will never start your emails with 'I hope you are well' again – you will have to trust me on that and read the book to find out more"
Finally, you will never start your emails with “I hope you are well” again – you will have to trust me on that and read the book to find out more.
Was there anything you were hoping for that you did not get? I was hoping for short-cuts and instead this book is honest about the fact that there are none. Diligent research, preparation and humility are all needed to improve how we explain ourselves and there is no way to avoid practising many, many times. The upside is that having a proven structure to rely on can boost motivation and has meant I was so familiar with the material by the time I presented it that my confidence alone improved the final performance and my credibility.
Best paired with: A warm and zesty herbal infusion to keep you relaxed but focused; an energy-rich snack like dates to keep your brain happy while you read.
Cecilia Da Forno is an HR business partner in the Department for Energy Security and Net Zero